Tuesday, March 2, 2010

Draft: Media Pitch

Email Tagline: Local Business Helps Acheive Dreams Beyond Cache Valley

March 2, 2010

Mrs. Kim Burgess

Business Staff Writer

75 West 500 South

Logan, Utah 84321


Dear Mrs. Burgess,

In Aug. 2007, Preston Parker founded Cache Valley Area Investors Association, CVAIA, never dreaming that his association would have the ability to reach beyond the confines of the local area.

Over 60 percent of CVAIA members are located outside of the Cache Valley area and 20 percent of members are located outside of the state of Utah.

"Our members come from many geographical locations and from all walks of life: seasoned investors, young entrepreneurs, small business owners, real estate experts, students, blue collar workers, white collar professionals and the self-employed." said Parker.

CVAIA focuses on education and networking to help people understand that they can be happy through financial independence. They have founded themselves on the foundation that money does not buy happiness. Staying true to their foundation, CVAIA does not cost anything to join. Parker wanted to create a company that freely helped people to become more satisfied with their work and lives.

"We believe people should be able to spend their time doing something they love, not just taking a job that provides an income," Parker said.

CVAIA holds regular meetings every other Thursday at 7 p.m. in the Cache Chamber of Commerce building. All meetings have a discussion or presentation that shows members the steps to financial independence.

We think your readers, especially those who avidly read the business section, will find the story of CVAIA a real inspiration.

Sincerely,

Courtney Rhodes

Public Relations Director

c.rhodes@gmail. com

2 comments:

  1. I think with your media pitch you'll want to make it more personal and concise. I would focus more on the cause of CVAIA and get rid of the first couple of paragraphs. You don't need quotes in it or contact information at the top either since it's just an email media pitch.

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  2. My only suggestion would be to condense your pitch. I think you put in a lot of great information, but I would make it a little more concise. Although the quotes are excellent, I would consider only using one.

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